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Why “winner tells story” may not be good in the Internet

spanish-conquest

In the history of our world the winner tells the story. Civilisations were lost and became ‘mysterious’ because of this effect. The ‘memory’ we have of history is distorted by the influence of such ‘winners’. We may be in the… Continue Reading

FINDING VALUE OF DIGITAL INTERACTIONS: from Broadcast, to Artificial Intelligence and Personal – the good, the bad and the weird.

Online_Interactions

One thing about digital interactions: what are they worth? We are constantly involved in all kinds of digital interactions, and at the same time in debates about the value of digital interactions for us and for our business. So where is the value? How to… Continue Reading